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August 25, 2008

A-Channel is now just "A"

First it was CHRO, then The New RO, then A-Channel, and now ... "A". We just noticed the new look on their website today -- not sure when the rebranding took place. Their web site says:

The 'A' schedule is delivered to viewers in British Columbia, Alberta, Ontario and Atlantic Canada and across Canada on digital cable and satellite. In August 2008, CTV's former Atlantic Satellite Network (ASN) was rebranded as 'A' and folded into the 'A' group of channels. And in the fall of 2008, the 'A' line-up will be featured on Alberta's ACCESS channel in certain primetime hours. Fresh and dynamic, 'A' is the new home of established primetime hits, critical favourites and big-buzz new series. 'A' delivers Canadian television's most exciting new schedule in Atlantic Canada, Ontario and British Columbia as well as in Alberta on ACCESS in certain primetime hours. 'A' spotlights day-to-day life in local communities in Victoria/Vancouver, Barrie/Toronto, Ottawa, London, Windsor and Wingham through its aware-winning 'A' News programming. 'A' is owned by CTV Limited, a division of CTVglobemedia, Canada's premier multi-media company.
Related: Ottawa Television Guide

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